Small business owners have so much GAIN and even more to LOSE when it comes to Mobile Apps
Let’s break it down to the numbers… 3/4 of Americans check their mobile phones at least once per hour and out of that number, 90% of all that mobile time is spent on apps (according to Gallup Panel survey 2015). So with all that time spent on mobile apps, small business owners are LOSING the marketing share of customer engagements. Is your small business thriving well enough that you can afford to lose that kind of revenue? Not even the largest companies (Starbucks just to name one of the leaders in the industry) are willing to miss out on those numbers.
With all this negative talk, let's talk gains. What are you going to gain by adding a mobile app to your repertoire of online offerings? CUSTOMER CONNECTIONS! And that's what your in business for in the first place, right?